Most businesses start out with a CEO (or a founder, sometimes those are different) with a brilliant idea for a product or a service that will solve a problem in the marketplace. Great, right? And let’s just say they are so great at sales and business development that they’re able to build a pretty successful business and it gets them …
Great question, we thought you’d never ask! Blogging is the internet’s oldest marketing tactic that just won’t quit. With all the emphasis lately on social media, videos, and email marketing it’s easy to overlook blogging and not keep up with it, but we’re here to tell you: Don’t stop! The ultimate goal when creating blogs is to drive as much …
Shopping for a quick birthday gift for a friend? We’ll bet your favorite local shop has a “shop online” option. Need to order groceries for this evening? A quick visit to Instacart will save the day. Lost in a rabbithole of cat videos? You get the idea (c: As the way we use the internet continues to evolve so do …
Memorable Adaptable Simple Timeless Relevant Put simply, a good logo is a vital part of the overall branding success of your company. Saul Bass, a leading American graphic designer said “Logos are a graphic extension of the internal realities of a company.” The use of graphics, marks, or symbols can differentiate companies and products in the most basic way and …
Let’s not kid anyone, starting a business is hard work. In all reality, the only thing you can count on during the journey is that mistakes will be made, and there’s nothing wrong with that! In order to put your best foot forward, the key is to learn from those mistakes and fail forward. The good news is that you …
When PPC starts feeling like you’re playing the stock market, what’s a business to do? Check out our top tips and tricks for navigating the pay-per-click and digital advertising landscape during COVID-19.
